Comments on: 5 Key Optimization Tips For Maximum Adwords Quality Scores

By: Ayden

Ayden — Tue, 28 Jul 2009 04:13:19 +0000

Thanks for that Wes. Just one question:

In the fourth point you mentioned dynamically inserted content from speecppc / keyword variable. The basic concept here is that content is passed onto the page to tailor a searches query.

Then in the fifth step you mentioned “get some inbound links from social bookmarking sites (or use bookmarking demon) and Web 2.0 portals like Squidoo and Hubpages” but, if the folks from these sites come to the landing page, what will they see in place of the speedpcc variables?

Is there a way to default the content on the landing page is something static if none of the keywords are passed through? if so, how is this done?

Cheers,
Ayden

By: Will

Will — Sat, 18 Jul 2009 02:35:48 +0000

Great tip Wes…I’m REALLY interested in how you iFrame your offers. I do some myself with some success.

P.S. KEEP THE TIPS COMING!!! They’re GREAT!

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Fri, 26 Jun 2009 01:06:54 +0000

[...] Template for Killer Quality Scores: Have a look at this post that I wrote last week called “5 Key Optimization Tips For Maximum Adwords Quality Scores“. In it I mention how I am using iframes to get great quality scores on Google Adwords. Well, [...]

By: Wes (MasterlessSamurai.com)

Wes (MasterlessSamurai.com) — Sat, 20 Jun 2009 23:05:18 +0000

@kim…

If you really focus on just your high traffic keywords and separate them into 1 keyword per adgroup, you can achieve this. Again though, there are a lot of factors at play, including competition.

I’ve found that if you can have at least some of your keywords receiving these types of CTRs…you’re over all QS can improve.

Even if you can’t keep your CTRs at this level over time, if you can achieve this when the campaign first launches, you’re QS’s should hold, when your CTRs decrease over time.